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14th Annual Global Shopper Study

The Next Wave of Retail Fulfillment

The effects of the pandemic continue to disrupt retail operations and have dramatically accelerated shifts in consumer habits and expectations that were already underway. In many ways, the recent past is already ancient history, and retailers must embrace the new normal and look ahead to what’s next. 

Read Zebra’s The Next Wave of Retail Fulfillment and learn how shoppers, sales associates and decision-makers around the world are adapting to new challenges in retail. 

Key Insights Into Shopper Expectations
69%prefer to shop at online retailers that also have a brick-and-mortar location.

73%want to get in and out of stores quickly.

78%prefer retailers that offer easy returns—by mail or in-store.
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